Wednesday 15 October 2008

Momiji



Momiji is a line of collectable dolls. maybe lacking personality but are meant to be very cute target audience are 'chicks' 18 - 30. theres specail place in the doll that you can place a 'secret in' and pass it on!



we are meant to think of an interesting way to make moving image to market the product.. advertise.. i was thinking of a specific story line.. the doll seems to be misplaced.. obscure. it needs a purpose a reason that someone will pick it up.. give it as a give or buy it for themselves. maybe a better storyline.. but definitely give the dolls more personality. maybe by giving a doll a more human like personality people will be able to relate to it.. if they see a momiji doll that reminds them of someone they love (someone who likes diamonds and discos) they will be tempted to pick it up and buy it.

1 comment:

Unknown said...

They are fantastic, i have the happy one and it makes me smile every time i look at it, like after a bad day in the office!

My daughter bought it for me from here, and i have asked for another this Christmas!